WhatsApp’s New Incognito Chats with Meta AI Won’t Save Conversations; Side Chat Feature Also Coming Soon

By Divya Dhingra Published on May 13, 2026, 21:01 IST

WhatsApp, owned by Meta, has now announced that moving forward users will be able to initiate chats with Meta AI in Incognito Mode. This new feature is said to ensure that conversations remain private with the AI assistant itself. Also to note, recently the company had been in the headlines concerning the removal of end-to-end encryption support for Instagram DMs. With this newly-announced feature, conversations are claimed to remain anonymous while interacting with Meta AI.

WhatsApp Launches Incognito Mode for Meta AI Conversations

Via a press release, WhatsApp explained that this feature is “built on top of our Private Processing technology, Incognito Chat lets you talk to Meta AI in a way that is invisible to anyone else.” Furthermore, the company also mentions that conversations carried out through Incognito Mode are processed as temporary chats and will only remain visible to the user itself. Meta additionally claims that even the company will not be able to access these conversations, as the messages are processed inside a secure environment.

The same press release also highlights that chats initiated through Incognito Mode with Meta AI will not be saved permanently and are expected to disappear automatically as well. However, the company has not yet officially revealed the exact duration after which these chats will be removed.

Adding more to this, Meta is also preparing to introduce Side Chat functionality protected through its Private Processing technology on WhatsApp. Through this feature, users will reportedly be able to ask Meta AI for help regarding conversations with friends or colleagues in real time privately, alongside a separate mode that can be used for asking AI-related questions without leaving behind any conversation trail.

As per the details shared by Meta, the new Incognito Chat feature is expected to roll out in the coming months for both WhatsApp and the Meta AI app as well.

Stay tuned for more updates.