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Why netizens are trending boycott Amazon on Twitter

Internet users are furious after sellers on e-commerce platform Amazon put up tricolour themed items of everyday use ahead of Republic Day. Amid the rising COVID-19 cases, mostly caused by the Omicron variant, vendors who once sold tricoloured merchandise on the streets and in stores ahead of Republic Day have now turned to e-commerce platforms like Amazon.

Netizens were particularly enraged after finding certain items with the Indian National flag printed on them, such as shoes, toilet seat covers, slippers, face masks and other items.
This resulted in trends like #BoycottAmazon and #Amazon_Insults_National_Flag, on Twitter, on January 24.
Netizens expressed their anger against the platform by asking their fellow citizens to boycott Amazon.
One user tweeted, ”Amazon Making & Selling Masks, T-shirts, Keychains, Gift Baskets etc. resembling the Indian flag.  The Indian Govt must take legal action against Amazon.https://twitter.com/amarprasadreddy/status/1503703875638890498

Another user tweeted, “The Flag Code of India (2002) states the flag shall not be used as a portion of costume nor shall it be embroidered/printed upon cushions, handkerchiefs, napkins or any dress material. Action must be taken against Amazon.”



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