Analytics Market: 21.73% Y-O-Y Growth Rate in 2021 | Global Forecast to 2025 Market Size, Growth Insights, Market Share, Emerging Technologies, Key Players, Competitive Landscape, and Region

NEW YORK, Jan. 26, 2022 /PRNewswire/ — The Analytics Market Share is expected to increase by USD 172.77 billion from 2020 to 2025, according to the recent market study by Technavio. The report provides a detailed analysis of drivers & opportunities, top winning strategies, competitive scenario, future market trends, market size & estimations, and major investment pockets.

Attractive Opportunities in Analytics Market by End-user, Solution, and Geography - Forecast and Analysis 2021-2025

Analytics Market Facts at a Glance-

  • Total Pages: 120
  • Companies: 10+ – Including Inc., Informatica LLC, International Business Machines Corp., Microsoft Corp., MicroStrategy Inc., Oracle Corp., QlikTech international AB, Inc., SAP SE, and SAS Institute Inc. among others.
  • Coverage: Key drivers, trends, and challenges; Product insights & news; Value chain analysis; Parent market analysis; Vendor landscape; COVID impact & recovery analysis
  • Segments:  Solution (services and software) and End-user (BFSI, manufacturing, retail, healthcare, and others)
  • Geographies: APAC (India and China), Europe (Germany and UK), North America (US), South America, and MEA

Download FREE Sample: for more additional information about the Analytics Market

Vendor Insights-

The analytics market is fragmented and the vendors are providing customized solutions to compete in the market.

  • Inc.- The company offers Amazon QuickSight. It is a scalable, serverless, embeddable, machine learning-powered business intelligence service built for the cloud.
  • Informatica LLC- The company offers cloud computing solutions. It is equipped with cloud analytics. It combines master data and AI-powered insights.
  • International Business Machines Corp.- The company operates in Cloud & Cognitive Software, Global Business Services, Global Technology Services, Systems, and Global Financing business segments. The company also offers IBM Cloud Pak for Data.

Find additional highlights on the vendors and their product offerings. Download Free Sample Report

The Analytics Market Covers the Following Areas:

Analytics Market Sizing

Analytics Market Forecast

Analytics Market Analysis

Regional Market Outlook

32% of the market’s growth will originate from North America during the forecast period. The US is a key market for analytics in North America. Market growth in this region will be faster than the growth of the market in Europe.

The flourishing retail sector, the growing healthcare sector, and increasing manufacturing output will facilitate the analytics market growth in North America over the forecast period.

Download our FREE sample report for more key highlights on the regional market share of most of the above-mentioned countries.

Latest Drivers & Trends of the Market-

  • Analytics Market Driver:
    • Growing availability and complexity of data:

The growing availability and complexity of data are some key drivers for the market in focus. The availability of a large volume of data and rapidly growing data complexity in organizations are the major drivers for the development of various intelligence-based data analysis techniques. Intelligent techniques, involving technologies such as ML and AI, can help companies retrieve the huge amount of complex data in a useful manner and use that data to enhance their services and business processes. This, in turn, is expected to drive the market for analytics.

  • Analytics Market Trend:
    • Growing need to improve business efficiency:

Advances in NLP, processing speed, and ML models are the major technologies that are embedded in analytics tools and platforms. With the advancement in these technologies, the global analytics market is expected to be positively impacted. Organizations are using these technologies in numerous ways. For instance, they are using advanced analytics for improving operational efficiencies, better understanding behaviors, and gaining competitive advantage. Some companies are using ML for traditional analysis purposes such as fraud and risk analysis or customer behavior analysis. Asset management using machine learning for preventive maintenance is another use case. All these capabilities are available in analytics solutions offered by the vendors. With such developments, the analytics platforms and software will become even more relevant and advanced and companies in different industries will continue to deploy these to increase business efficiency. 

Find additional information about various other market Drivers & Trends mentioned in our FREE sample report.

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Analytics Market Scope

Report Coverage


Page number


Base year


Forecast period


Growth momentum & CAGR

Decelerate at a CAGR of 17%

Market growth 2021-2025

$ 172.77 billion

Market structure


YoY growth (%)


Regional analysis

North America, Europe, APAC, MEA, and South America

Performing market contribution

North America at 32%

Key consumer countries

US, China, UK, Germany, and India

Competitive landscape

Leading companies, competitive strategies, consumer engagement scope

Companies profiled Inc., Informatica LLC, International Business Machines Corp., Microsoft Corp., MicroStrategy Inc., Oracle Corp., QlikTech international AB, Inc., SAP SE, and SAS Institute Inc.

Market Dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and future consumer dynamics, market condition analysis for the forecast period,

Customization preview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Key Topics Covered:

Executive Summary

Market Landscape

  • Market ecosystem
  • Value chain analysis

Market Sizing

  • Market definition
  • Market segment analysis
  • Market size 2020
  • Market outlook: Forecast for 2020 – 2025

Five Forces Analysis

  • Five forces summary
  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

Market Segmentation by Solution

  • Market segments
  • Comparison by Solution
  • Services – Market size and forecast 2020-2025
  • Software – Market size and forecast 2020-2025
  • Market opportunity by Solution

Market Segmentation by End-user

  • Market segments
  • BFSI
  • Manufacturing
  • Retail
  • Healthcare
  • Others

Customer Landscape

Geographic Landscape

  • Geographic segmentation
  • Geographic comparison
  • North America – Market size and forecast 2020-2025
  • Europe – Market size and forecast 2020-2025
  • APAC – Market size and forecast 2020-2025
  • MEA – Market size and forecast 2020-2025
  • South America – Market size and forecast 2020-2025
  • Key leading countries
  • Market opportunity by geography
  • Market drivers
  • Market challenges
  • Market trends

Vendor Landscape

  • Overview
  • Landscape disruption

Vendor Analysis

  • Vendors covered
  • Market positioning of vendors
  • Inc.
  • Informatica LLC
  • International Business Machines Corp.
  • Microsoft Corp.
  • MicroStrategy Inc.
  • Oracle Corp.
  • QlikTech international AB
  • Inc.
  • SAP SE
  • SAS Institute Inc.


  • Scope of the report
  • Currency conversion rates for US$
  • Research methodology
  • List of abbreviations

About Us

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.


Technavio Research

Jesse Maida

Media & Marketing Executive

US: +1 844 364 1100

UK: +44 203 893 3200

Email: [email protected]


Technavio (PRNewsfoto/Technavio)

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SOURCE Technavio

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