Samsung officially unveils next-gen Bespoke Airdresser in India; Arrives with Dual AirWash and Dual JetSteam technologies

The South Korean tech giant Samsung yesterday introduced its next-gen Bespoke AirDresser in the Indian market, which is said to offer intelligent, hygienic, and fabric-friendly care to your clothes.
Meet the next-gen Bespoke AirDresser™, your wardrobe’s smarter, cleaner and everyday clothing care partner.
With Dual AirWash and Dual JetSteam, refresh, sanitize, and de-wrinkle your garments with ease.#SamsungHome https://t.co/CfAmNaiAV7— SamsungNewsroomIN (@SamsungNewsIN) November 21, 2025
Samsung’s next-gen Bespoke AirDresser
Features
The Bespoke AirDresser features Dual AirWash that blows powerful jets of air and eliminates dust and 99% odours, while Dual JetSteam technology uses high-temperature steam to gently sanitise garments, eliminating up to 99.9% of viruses and bacteria. These technologies will provide fresh, ready-to-wear clothes without harsh washing cycles.
The specially designed air hangers allow air to flow both inside and outside the garments, enhancing dust and contaminant removal. The Dual JetSteam, which emits steam in 2 directions, helps to effectively smooth out wrinkles. It comes with a modern, minimalist design. The Bespoke AirDresser provides care to wedding silks, chiffons, heirloom sarees, cashmere, merino and pashmina. It also caters to professional attire such as blazers and coats.
With its Long Dress Zone, specially designed to hold long dresses, jackets, and coats, it provides unmatched flexibility and convenience for diverse clothing needs. The Bespoke AirDresser connects through SmartThings, Samsung’s AI-powered ecosystem for enhanced performance.
Availability
The Samsung Bespoke AirDresser is priced at INR 156990 and is available at Samsung Stores at BKC, Mumbai and Opera House, Bengaluru, as well as on the Samsung Shop app. As part of an introductory offer, consumers can now avail the Bespoke AirDresser at an introductory offer price of INR 130490.