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Samsung announces Big Celebration, Bigger Screen campaign in India for Independence Day

Independence Day is just around the corner, and to celebrate this occasion, Samsung has officially announced its Big Celebration, Bigger Screen Campaign in India.

Samsung Big Celebration, Bigger Screen Campaign:  Offers include zero-down payment and long-tenure EMI options

The campaign will run from August 1-31, 2025, across retail stores and online platforms, offering consumers the chance to upgrade their entertainment experience with irresistible deals on Samsung’s Vision AI Big TVs.

Commenting on the campaign, Viplesh Dang, Senior Director and Head of Visual Display Business, Samsung India, said, “Independence Day is a time for families to come together and celebrate what makes India truly awesome. With ‘Big Celebration, Bigger Screen’ offers, we want to make this Independence Day even more special by enabling families to upgrade to Samsung’s AI-powered Big TVs, which deliver immersive picture quality, cinematic sound, and intuitive features powered by Vision AI. As we continue to lead the market in innovation, we remain committed to making our premium technology more accessible by democratizing the AI viewing experience for consumers across the country.”

As part of the promotion, customers purchasing select 55-inch and above models from Samsung’s Neo QLED, OLED, QLED, and Crystal 4K UHD TV range will receive a complimentary soundbar worth up to INR 93000 or even a TV worth up to INR 205000.  Consumers can avail easy EMIs starting at just INR 2,990 and long tenure schemes of up to 30 months on select 55-inch and above TVs

Additionally, Samsung is offering up to 20% cashback across multiple bank partners, along with an exclusive 10% additional cashback for customers transacting via Samsung Axis Bank Credit cards. To explore the full range of offers, visit any Samsung retail outlet in India or Samsung India’s official website.

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