Maruti Suzuki onboards 5 early-stage startups to co-create new-age technologies across business functions
Maruti Suzuki started its Maruti Suzuki Incubation Program (MSIP) in 2020 with an aim to nurture technology-enabled startups defining the future of mobility. Well, the company has today announced that it has selected 5 early-stage startups from the 4th Cohort of the MSIP, run in partnership with IIM Bangalore’s incubation hub for entrepreneurship and startup support, Nadathur S. Raghavan Centre for Entrepreneurial Learning.
The 5 startups selected are:
- AugurAI- AI-based visual inspection for defect identification in complex components to ensure higher precision manufacturing.
- Aatral- Eliminate visual effects through AI-assisted inspection and 3D digital validation, enabling suppliers to manufacture and supply zero-defect components to the company.
- Zero mobility- For promoting the use of electric mobility in logistics to make it more efficient and sustainable, especially for the last-mile delivery of spare parts and accessories.
- Indus Vision- AI-powered visual inspection of finished vehicles to ensure higher-quality output and minimise human error.
- Proxgy- Enhance employee safety on the shopfloor through advanced IoT and smart wearables that monitor conditions in real time and alert employees before an incident happens. For crane-lifting areas, the AI system spots unsafe situations early and can automatically alert workers or stop the crane to prevent accidents.
Maruri Suzuki has onboarded these startups to enhance operational efficiency, strengthen high-accuracy manufacturing, improve quality, reinforce workplace safety, elevate customer experience, and support the development of safer and smarter products.
Mr Hisashi Takeuchi, Managing Director & CEO, Maruti Suzuki India Limited, said, “In an increasingly complex operating landscape, defined by evolving consumer preferences, growing scale, an expanding product and powertrain portfolio, varying regulations across nearly 100 export markets, and an increasing focus on sustainability, technology has become a strategic enabler. Embedding new age intelligent technologies across business functions is critical to sustaining excellence, navigating complexity, and enabling long-term, agile growth. Our program is a win-win proposition for both budding entrepreneurs and the Company. The startups onboarded this time are helping us achieve even higher levels of precision in manufacturing; sustainable mobility for last-mile delivery of aftermarket parts; and enhanced safety for employees at the workplace.”
